DELIVERING ON THE MISSION:

To offer publishers the easiest and best way to help consumers find and purchase the quality information products they want.

EASY ->
- One-click, one-ID simplicity
- One billing and customer-support relationship
BEST ->
- a free market among independent publishers
- open pricing model
- Subscription, free or "by click"
- Levels of advertising intrusion
- Data tools for personalization
- A new way to direct market: Pay-per-view ads
- User management, not digital cash